The right Search Engine Optimization (SEO) tactics are very important to put into practice if you want your business to get noticed online. But sometimes it’s hard to keep up with what the right tips are, and how quickly others can become out of date. Here are 5 SEO mistakes that are very common. Are … Read more
Did you hear? Pantone’s 2020 color of the year is Classic Blue (#0f4c81)! This year’s color of choice has been defined as a stable, timeless, comforting hue to pave the way for our journey into the new 2020 decade. Here are some practical suggestions for implementing this year’s color trend in your designs. Classic Blue: … Read more
With 2020 just around the corner, many business owners are thinking of how they can improve their business in the coming year. Though SEO tactics are always changing, one factor has stood the test of time … that is customer reviews. Consumers Depend on Online Reviews Reviews are important to your business, regardless if it … Read more
As a business owner, you’re reasonably tech-savvy. You know that your company needs a website, an accurate Google listing, a blog, and the appropriate social media pages… and you try your best to keep the content on these sites and pages fresh, relevant, and interesting. So why would you give the task of creating content … Read more
Isn’t technology amazing? Twenty years ago, who would have guessed that we would be able to video chat with friends across the world in high-definition – and not pay by the minute for the service? Back then, many of us didn’t have a cell phone, much less a smartphone; and most of us connected to … Read more
So, you’ve decided what social media platform you’d like your business to join, but you’re not sure what kinds of things to post. Or maybe you’ve had an account for a while, but you’re not sure how to post in a way that will effectively reach your target audience. We’re here to help. What Should … Read more
So you’d like your business to be on social media- but you’ve got a lot of questions. Which social media platform will attract your target audience? … Fit your brand? … Give you the best results? We don’t want you to waste time and expense in pursuing a marketing strategy that won’t give you a … Read more
Perhaps your home improvement business has been around for many years, but you’re not sure whether the leap into social media would be beneficial. Or maybe you’re a relatively new general contractor, and you’re not sure whether a social media platform will give you a good return for your investment of time. Whatever your situation, … Read more
If you are responsible in any way for your business website, you may have heard of the term “landing page.” But what is a landing page, exactly? How can it help your business? And what are some ways that you can create awesome landing pages that get solid results for your business? What is a … Read more