How to Identify and Engage with Industry Experts

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Networking has always been an important part of building your business and increasing your credibility within your industry. With the onslaught of social media platforms, like YouTube and LinkedIn, industry experts are able to create solid followings and offer insight to those they influence. As both a social media creator and user, it’s important for … Read more

Social Media Strategies for Contractors

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As a contractor, you know how important it is to choose the right tool for the job. Choosing the right social media tools and using them properly is similarly important. Each social media channel serves a different purpose and some may not fit your marketing needs. Because there are so many options, it can be difficult to decide which train to jump on — or if you need to jump on all of them.  Have you wondered which social media channels are the right fit for you as a contractor? Once you know where you should be, what should you do once you’re there? We’re here to help you find the answers.

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Will the Facebook News Feed Changes Break Your Business?

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If you’re a business owner, chances are good that you’ve promoted your business on Facebook, the most popular social media platforms. But if you haven’t heard the news, Facebook has just announced that they’re cutting down how often your business posts get seen on Facebook. If you’ve taken advantage of this social platform for free exposure, … Read more

7 Quick Tips for Social Media

If you’ve spent any kind of time online as a business owner, you’ve probably heard the importance of having a social media presence. But, with the host of businesses doing a bad job of social media marketing, where does one start?

In this short article, I’ll give you 7 no-fail tips to get you started off on the right foot of social media for business.

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