Bill | Seapoint Digital

Top 10 Digital Marketing Challenges Banks Will Face in 2025

March 4, 2025March 4, 2025

The financial services landscape continues to evolve at an extraordinary pace, bringing a host of complex challenges for banks—especially in the realm of digital marketing. To thrive in 2025, banks …

To Affinities and Beyond: Proven Strategies for Insurance Marketing

September 4, 2024September 3, 2024

In the highly competitive insurance industry, success relies on more than just visibility—it depends on creating lasting client relationships. At Seapoint Digital, we know what it takes to achieve that. …

Unlocking the Potential: How Generative AI is Revolutionizing Marketing with HubSpot

June 5, 2024June 5, 2024

In today's fast-paced digital landscape, staying ahead in marketing requires innovation and adaptability. Generative AI is at the forefront of this revolution, transforming how businesses engage with customers and streamline ...

4 Reasons Why Your Small Business Needs PPC Ads

December 7, 2023

Have you ever heard of the acronym PPC? What does it stand for? PPC, or Pay-Per-Click marketing, is a form of online advertising that utilizes search engines and social media …

should you use hubspot insurance marketing

Why You Should Utilize HubSpot for Insurance Marketing

April 10, 2023January 31, 2023

It is no secret that HubSpot is a great tool to help with your marketing strategy. Whether you are a B2B business or a contractor, HubSpot has many tools that can help you succeed. But what are some of the best ways that you can utilize HubSpot specifically for Insurance Marketing? In our opinion, these are the top 4 methods.

Social Media Marketing for Affinity Insurance Groups

January 27, 2023

When it comes to marketing, affinity insurance groups have unique needs. We’ve previously talked about some of the strategies that work well with digital marketing for affinity insurance groups, but …

Affinity Insurance Groups: Digital Marketing Tools Are Your Best Friend

January 24, 2023

New memberships. An increase in sales. Building trust and establishing connections. Most affinity insurance groups have the same objectives. Utilizing digital tools can be the key to separating you from …

Violets Are Blue

November 14, 2022December 13, 2021

For the past 23 years, Pantone has been proudly bringing light to the power of color. The Pantone Color of the Year is chosen based on the direction and trends ...

What is a CRM?

November 14, 2022November 25, 2021

Remember rotary card indexes? (If not, make the most of your youth.) Imagine if each major department in your company used rotary card indexes for keeping contact information for potential ...

What Is HubSpot’s Operations Hub?

November 14, 2022November 25, 2021

HubSpot released the free, starter, and professional versions of Operations Hub in April 2021. Along with their Marketing, Sales, Service, and CMS Hubs, Operations Hub runs on HubSpot’s CRM platform ...