Inbound Fundamentals: Why Using the Right Keywords Will Attract the Right Customers
Here are three ways to find your keywords to attract your customers and land in those coveted top organic search results.
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Inbound Fundamentals: What is a Buyer Persona and Why is It Important to You?
Buyer personas aren’t just a snazzy marketing exercise; they’re tools that can help you build your business. Let’s look at what buyer personas are, how they can benefit your company, and how to begin to build out your own buyer personas.
How to Help Your Business Show Up On Local Search
For small business owners, the first step of earning a good name is allowing the people in your community and service area to find you online. Prospective customers need to easily find you by performing a quick online search. How do you make sure you’re in the top Google results? Here are 7 tips to make sure you’re loved by Google so that you perform well on a local search.
“Facing Trials” Case Study: Hope4MCI
With little time, and a very modest budget, Hope4MCI needed to aggressively publicize an upcoming clinical trial that had the potential to change the prognosis of those afflicted by Alzheimer’s. Seeing both a challenge and an opportunity to make a difference, Seapoint Digital took on the task of marketing the clinical trial.
How to Choose The Best Stock Photo for Your Social Media
With many reputable stock image distributors available online, you’re likely to end up with multiple suitable options for your final post. But how do you choose the BEST stock photo for your social media? Here are a few tips.
Get Insightful Reporting with HubSpot: Multi-Touch Revenue Attribution Reporting
HubSpot’s new multi-touch revenue attribution reporting feature lets you see the bigger picture, helping you understand all the channels leading into your revenue stream and guiding you towards more insightful decision-making.
5 Local SEO Tips for Service Providers
As a local service provider, you may find it’s hard to get found by the right customers. How can you ensure that the right people are finding you? Take a look at our 5 local SEO tips for service providers.
Local SEO for Franchise Owners
It can be a challenge to make your business stand out. It can be an even bigger challenge when your business is part of a franchise. Fear not! In this week’s blog we will talk about the many ways to help your business rise above the rest.
Make Social Media Work for You in 2021
Things have continued to change, and what your customers want and need continues to evolve, and you need to stay on your feet. Since this year will bring about significant change it’s a good time to get a plan in order. Own your 2021 content calendar with these suggestions.
Inbound Fundamentals: 10 Ways to Have Awesome Content
Inbound marketing depends on content. But it can’t just be any content. It has to be the right content. Here are 10 ways to create awesome content to help your inbound marketing plans along.