How to Identify and Engage with Industry Experts

hashtag tracker

Networking has always been an important part of building your business and increasing your credibility within your industry. With the onslaught of social media platforms, like YouTube and LinkedIn, industry experts are able to create solid followings and offer insight to those they influence. As both a social media creator and user, it’s important for … Read more

4 Instagram Tips for Success!

How long have you been using Instagram to share your photos? We posted our first photo when the app came out in 2012. I scrolled all the way back to find this dark photo of a mug and our Pinterest page. It got a whopping five likes. It was a pretty good number at the time.

Instagram’s capabilities were pretty limited in those days. Even the use of hashtags was not available initially. I remember getting eight likes on one of my personal photos and feeling like I must be a professional at social media. (I wasn’t.)

Instagram has changed in many ways in the past eight years and the way you need to engage with other users has changed too. If you’re not familiar with and keeping up with these changes, you may remain at that five-like status forever. Whether you are looking to get more likes, more followers, or more engagement – we’re here to help! Here are four tips for success with Instagram.

 

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Social Media Strategies for Contractors

construction contractor social media

As a contractor, you know how important it is to choose the right tool for the job. Choosing the right social media tools and using them properly is similarly important. Each social media channel serves a different purpose and some may not fit your marketing needs. Because there are so many options, it can be difficult to decide which train to jump on — or if you need to jump on all of them.  Have you wondered which social media channels are the right fit for you as a contractor? Once you know where you should be, what should you do once you’re there? We’re here to help you find the answers.

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7 Quick Tips for Social Media

If you’ve spent any kind of time online as a business owner, you’ve probably heard the importance of having a social media presence. But, with the host of businesses doing a bad job of social media marketing, where does one start?

In this short article, I’ll give you 7 no-fail tips to get you started off on the right foot of social media for business.

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4 Instagram Accounts to Follow if You Love New England

Looking at pretty pictures is something we never grow out of. It’s the reason your aunt Shirley hauls out her photo album whenever you visit. And it’s the reason why you pull over to post a picture of a beautiful sunset on your way home from work. It’s why you have a camera on your phone. And why you love Instagram.

Speaking of Instagram…

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