What is a CRM?

[vc_row][vc_column][vc_row_inner][vc_column_inner][vc_empty_space][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text]Remember rotary card indexes? (If not, make the most of your youth.) Imagine if each major department in your company used rotary card indexes for keeping contact information for potential and existing customers …and each department had their own rotary card indexing system. Along with their contact data, you also have summary notes on … Read more

What Is HubSpot’s Operations Hub?

[vc_row][vc_column][vc_column_text]HubSpot released the free, starter, and professional versions of Operations Hub in April 2021. Along with their Marketing, Sales, Service, and CMS Hubs, Operations Hub runs on HubSpot’s CRM platform (link to What Is a CRM article). Here’s some information about Operations Hub and why it might be a good choice for your company.[/vc_column_text][vc_column_text] What … Read more

Scale Your Business with HubSpot’s Operations Hub

HubSpot’s Operations Hub minimizes the growing pains often felt by scaling companies. When company data is centralized and organized in one common place and can be pulled from one common source, it becomes a lot easier to create growth strategies, find new growth opportunities, and make decisions for the benefit of your company and your clients.

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HubSpot Launches CMS Hub

This spring HubSpot released a new product called CMS hub. This all-in-one product gives you all the benefits of a traditional CMS but with added security, better performance, and a product that marketers, developers, and IT can love. How can one tool benefit your entire team? Let’s break down some of these new features to … Read more

Unlock the Power of HubSpot for Your Small Business

Over the years we have talked about the benefits of the software platform called HubSpot. Filled with tools that benefit every member of your team, from marketing to sales, HubSpot’s software is an efficient and surprisingly easy asset to use for your business. But for small businesses, using HubSpot hasn’t been the answer because the … Read more

Making an Impact: How HubSpot Made the Impossible Work in Affinity Insurance

digital marketing for affinity insurance

Amid the chaos and confusion of changing laws during the ACA Open Enrollment period, how do you market a commodity insurance product to a finite number of busy professionals who, for the most part, already have a connected relationship with their own insurance professional? By using an assertive, multi-faceted Inbound Marketing strategy: leveraging the power … Read more

Should I Quit Using HubSpot?  

issues with hubspot

As a business owner or manager, you keep a close eye on your marketing budget and are very aware of when things aren’t going the way they should. If, some time ago, you invested in HubSpot marketing software, and you aren’t feeling the love, is it time to cut the cord?

You’re likely feeling frustrated and are ready to quit using HubSpot – but first, we’d like to say that HubSpot may not be the problem. Like any good tool, to be effective, it must be used for its intended purpose, and with skill. So before you decide to ditch the marketing software, take a moment and analyze the situation.

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