Category Archives: SEO

Which Headline is Better: Emotional vs SEO

Headline writing has been around since the dawn of the printed word. Grabbing the attention of the reader to make them do just that – read. In the age of content-generating sites like BuzzFeed, Upworthy, and a myriad of others, headlines have even less time to grab the reader’s ‘click.’ So i...

What Is Search Engine Optimization?

For years we’ve heard the term ‘Search Engine Optimization’ thrown around. If you’re a business owner you’ve probably been cold-called or emailed by someone wanting to help with your SEO.  We are constantly told that, without it, our customers will not be able to find us online. But what ...
SEO mistakes

5 SEO Mistakes You’re Making Now

The right Search Engine Optimization (SEO) tactics are very important to put into practice if you want your business to get noticed online. But sometimes it’s hard to keep up with what the right tips are, and how quickly others can become out of date. Here are 5 SEO mistakes that are very common. ...