They’re not new to the internet- so you probably know what a hashtag is… but did you know that hashtags work differently depending on what social platform you’re using? Although hashtags are common, the practical uses of a hashtag vary wildly between platforms. It can be a lot to know the ins-and-outs of each one, so here’s a quick and helpful guide.
Bill
4 Instagram Tips for Success!
How long have you been using Instagram to share your photos? We posted our first photo when the app came out in 2012. I scrolled all the way back to find this dark photo of a mug and our Pinterest page. It got a whopping five likes. It was a pretty good number at the time.
Instagram’s capabilities were pretty limited in those days. Even the use of hashtags was not available initially. I remember getting eight likes on one of my personal photos and feeling like I must be a professional at social media. (I wasn’t.)
Instagram has changed in many ways in the past eight years and the way you need to engage with other users has changed too. If you’re not familiar with and keeping up with these changes, you may remain at that five-like status forever. Whether you are looking to get more likes, more followers, or more engagement – we’re here to help! Here are four tips for success with Instagram.
5 SEO Mistakes You’re Making Now
The right Search Engine Optimization (SEO) tactics are very important to put into practice if you want your business to get noticed online. But sometimes it’s hard to keep up with what the right tips are, and how quickly others can become out of date. Here are 5 SEO mistakes that are very common. Are … Read more
Why Your Business Needs Online Reviews
With 2020 just around the corner, many business owners are thinking of how they can improve their business in the coming year. Though SEO tactics are always changing, one factor has stood the test of time … that is customer reviews. Consumers Depend on Online Reviews Reviews are important to your business, regardless if it … Read more
3 Powerful Reasons You Should Hire a Content Creator
As a business owner, you’re reasonably tech-savvy. You know that your company needs a website, an accurate Google listing, a blog, and the appropriate social media pages… and you try your best to keep the content on these sites and pages fresh, relevant, and interesting. So why would you give the task of creating content … Read more
What Should My Business Post on Social Media?
So, you’ve decided what social media platform you’d like your business to join, but you’re not sure what kinds of things to post. Or maybe you’ve had an account for a while, but you’re not sure how to post in a way that will effectively reach your target audience. We’re here to help. What Should … Read more
Which Social Media Platforms Should My Business Choose?
So you’d like your business to be on social media- but you’ve got a lot of questions. Which social media platform will attract your target audience? … Fit your brand? … Give you the best results? We don’t want you to waste time and expense in pursuing a marketing strategy that won’t give you a … Read more
Why Contractors Should Be On Social Media
Perhaps your home improvement business has been around for many years, but you’re not sure whether the leap into social media would be beneficial. Or maybe you’re a relatively new general contractor, and you’re not sure whether a social media platform will give you a good return for your investment of time. Whatever your situation, … Read more
5 Tips for Creating an Awesome Landing Page
If you are responsible in any way for your business website, you may have heard of the term “landing page.” But what is a landing page, exactly? How can it help your business? And what are some ways that you can create awesome landing pages that get solid results for your business? What is a … Read more
Best Digital Marketing Tactics for Contractors
If you’re in the construction business, you likely know that one of your biggest barriers to signing new prospects is credibility. Sadly, too many sketchy contractors have depleted the faith of many homeowners and business owners.
As a result, you may face prejudice as a result of tardy, over-budget contractors that have spawned running jokes about the credibility of almost anyone in construction. And although word-of-mouth marketing remains a mainstay of any contractor’s livelihood, it is absolutely possible to convert cold contacts into satisfied customers that generate revenue for your company.
How can you do this successfully? Through careful and deliberate use of digital marketing tactics.